I recently did some consulting work related to E-Marketing for the UBC Bookstore.  Our goal was to increase awareness of Graduation Frames at the UBC Bookstore.  One of the areas I helped them out with was Google Adwords.   During the project I helped them analyze and frame the UBC Bookstore’s biggest pain points, designed and ran a Google Adwords campaign, and helped drive more customers to their e-commerce website.  Below are a few screenshots from the project.