Since the title of my blog is called “I love corona!”, I decided to write my very first blog post about how corona takes it daily role in people’s life and the way corona sets its value and image in the market. And of course, I will talk about the passion I have for corona.
Corona is one of the top-selling beers originated from Mexico, very famous and popular worldwide. Most of the time, especially in North America, corona is served with a slice of lime on top of the bottle. People then push it down the bottle to mix the sweet and sour taste before they enjoy it.
Let’s take a look at the following commercial.
Don’t you just want to be the guy standing there, feeling the breeze, smelling the ocean, enjoying the sun, sipping on an ice-cold bottle of corona, and of course, having a hot chick standing right next to you? At least I do! Most of their TV commercials use the setting of a beach in a sunny day with people on the side enjoying the moment and drinking corona. This is the image corona wants to put in their customers’ head, drinking corona is very pleasant and relaxing.
Corona gives out a sense of elegance and confidence when a group of people socializing and networking at a casual environment. It offers different perspectives at different occasions. Nonetheless, it is the level of relaxation that drinkers love the most. Corona’s main strategy is not the taste of their beer, but the mental image and value a bottle of corona presents when a guy or a lady holds one in their hand.
Corona and lime is definitely my favourite kind of beer. It tastes good, looks good, and presents well. Corona not only brings friends closer, makes strangers friends, but also guarantees a good night! You know what they all say, corona never disappoints!