In the early 1990´s, a Mayan Indigenous organization based in Chiapas, Mexico, declared war on the Mexican Government, demanding work, land, housing, food, health, education, independence, liberty, democracy, justice, and peace. This social movement was an eye-opening event for both the Mexican government and the non-indigenous population to realize the alarming situation of indigenous people in Chiapas. It was due to the production of their own media how the Zapatistas got the local and international attention that was needed as an agent of change; by using the Internet to broadcast their cause to the world and producing videos for internal community use and local circulation.
This article raises some questions related to the different manifestations between media produced by indigenous communities and corporate media where the mainstream bias vary.
Halkin, A. (2008). chapter 8 outside the indigenous lens: Zapatistas and autonomous videomaking. Global indigenous media: Cultures, poetics, and politics, 160.