#thisismymob http://thismymob.org/ is a community-based health education initiative which aims to establish the notion of ‘digital land rights’, asserting the right of Indigenous peoples to a safe online space that they control. Through a project to design and evaluate a mobile app, the project aims to investigate how social technology can enhance well-being of Indigenous communities by connecting Indigenous communities. The focus of the Project is for Indigenous communities to lead the design of culturally appropriate and sensitive technologies that afford a safe refuge for Indigenous peoples .