Start of Something New
Jan 10th, 2011 by crystalwong
It’s a new year and a new semester, how perfect it is that we will be documenting it in an entirely new blog dedicated to our marketing class (COMM 296)! First, a bit about myself, I’m a self-proclaimed book-lover, avid movie-watcher, and in-the-shower singer. I’m your average run-of-the-mill student, just trying to get by in school, and to understand the concepts taught in class and apply it to everyday life. So far.. I haven’t been very good at it. Hopefully, since marketing is right there in our faces, it will be an easier task!
I feel that as long as there are consumers in existence (us), there will be marketing. There’s the obvious ones, such as the ads on the streets and in publications, but there are also those that are subliminally advertised (especially those that have branded themselves well). Take stores like Aritzia, Lululemon or automakers like Lambourghini and BMW. They not only advertise themselves, but also use their customers as an advertising method! Sneaky, but smart. I know that’s not all what marketing is about, but those are just a couple of initial thoughts. Bear with me as I explore the brand new world that is marketing for me!
What a beauty 🙂