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Monthly Archives: December 2013
Marketing Group Project – Reflective
Learning about Sun-Rype in our marketing project gave our group an unique insight into a local British Columbia based company and it’s goals in the wider north american juice market. One of the parts that made our company unique is … Continue reading
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Helvetica The Perfume
A few days ago I was alerted to a new product by Adweek’s and “the logo smith’s” blog of a new perfume. While this premium $62USD product has many of the same traits of any other perfume marketing campaign, it’s … Continue reading
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