Category Archives: Uncategorized

Personally, I’m completely avoiding any sort of shopping facility for the next little while. Shopping malls of any kind are totally off limits—if not for any other reason than solely the lengthy drives in parking lots searching for the slightest … Continue reading →

So, in the midst of a brutal exam schedule at UBC, I’ve still found the time for my shortest blogpost yet…. 5 letters. 2 acronyms. VW, WTF?

Classmate and group member Megan has a pretty awesome post on her blog about students and procrastinating. Her post can be found here. She’s talking about how easy it is to procrsatinate while trying to get work done, a problem … Continue reading →

As a huge Madmen fan, and in the midst of the depression of the boring intermediate period between seasons, I was quite happy to come across fellow classmate Josh’s recent blog post found here.  Like Josh expresses in his post, … Continue reading →

Money, money, money. Usually marketing isn’t really associated bringing in the dough. Advertisers typically plant the idea to purchse in a consumer’s mind, but the final people that put the bread on the table are salesmen, retailers and the like. … Continue reading →

If you had the chance to watch this ad or see it live on TV, you’d understand where the animal rights activists are coming from with regards to their recent disapproval of Bundaberg Rum. Exploding the beloved Australian reptile surely … Continue reading →

The Country Brand Index has recently named Canada as the best branded country on the map. The title is given by a New York-based consulting firm called FutureBrand. In 2009 Canada ranked a distant 12th place, but after the Olympic … Continue reading →

In a value-based era of marketing like today, this is exactly the type of commercial you should expect to see. Don’t buy just because. Don’t buy for someone else. Don’t buy just anywhere. Buy because you want to; buy for … Continue reading →

37signals is a small (though they would argue that they’re simply suitably sized) software company that I came across on one of my favourite blogs Uncrate. The couple guys who run this company are truly entrepreneurial geniuses (they they would … Continue reading →

Don Draper never does anything inside the box. When asked to rework and re-popularize the wheel he prepares a presentation that not only revolutionizes the concept of technological fads, but also brings us a genuine and relatable message about advertising. … Continue reading →