First I will fill you into the wonder that is the Philly D show
Philip Defranko is a one of the highest paid (yes they pay them) youtubers on the web, his show is a lax look at the days events and tends to focus on the news people (and by people I mean me) usually care about. It tends to be a mix of standard CNN, NEWS-NET style news, along with tabloids (BOO!), and his one opinions… which are usually hilarious. This fun mix has allowed him to become one of the most subscribed to shows on Youtube.
And here’s where we get to the marketing bit…what happens when lovable Philly-d gets a large check in the mail from Hollywood producers?
This
Well needless to say, I go and spend 30 some-odd dollars, (I took my girlfriend) on the worst movie I’ve seen in a REALLY, REALLY long time.
Just goes to show the revolution the internet has brought to marketing