Category Archives: Uncategorized

Black Friday/Cyber Monday: Mobile Analytics

Posted on November 26, 2012 by darrenhands

This past weekend was the much advertised and vaunted “Black Friday” and “Cyber Monday”  US Thanksgiving holiday sales events.  An interesting article on TechCrunch (link here) cites data from Branding Brand, a mobile commerce startup that analyzes retail shopping data … Continue reading →

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Nashville Predators’ “Smash Mob”: Creative or I’ve seen that before?

Posted on November 21, 2012 by darrenhands

A couple weeks ago I wrote about how the NHL players are using twitter and social media in an attempt to win the PR battle of the NHL lockout.  While it appears the NHL’s Nashville Predators (the organization itself, not … Continue reading →

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Instagram online profiles: what now?

Posted on November 8, 2012 by darrenhands

Instagram announced this week that they will be offering a web companion to their photo sharing and filtering app.  (Mashable article here) One can assume that Facebook’s acquisition of Instagram earlier this year provided them the financial backing to support … Continue reading →

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Grouped: How small groups of friends are the key to influence on the social web – reviewed

Posted on November 5, 2012 by darrenhands

Grouped: How small groups of friends are the key to influence on the social web by Paul Adams is a very enjoyable read for anyone interested in social media marketing or social anthropology and its application to the online world.  … Continue reading →

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The NHLPA is using Twitter as a means to win the PR battle of the NHL lockout

Posted on October 29, 2012 by darrenhands

Like many other hockey fans I am disappointed that as of today’s date, October 29th, there have been no NHL games played this season due to the lockout.  This unfortunately reminds me of the 2004-05 season that was wiped out … Continue reading →

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Hello world!

Posted on October 22, 2012 by darrenhands

Welcome to UBC Blogs. This is your first post. Edit or delete it, then start blogging!

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