Oprah: One of the Most Successful Brand Extensions

Television, film, radio, food, magazine and other publications, the term Oprah is a brand of mammoth proportions. Centred around promoting constructive controversial issues, health and home, spirituality, self improvement and the discussion of taboos, Oprah Winfrey has created a brand responsible for instigating a new, far more intimate era of tabloid, talk-show mediums. The biggest […]