I introduce you the highest climbing wall in the world. The height of this wall is about 37 metres and it is constructed by a steel and wood for the purpose of realistic practicing. It is located in Klimcentrum Bjoeks, Groningen, the Netherlands.
Well, what is this related to marketing? I’m sure it reminds us the basic strategy in marketing. In order to be successful in the market, companies, products or services must be the best. The market only remembers the first place. Be the best!