{"id":45,"date":"2010-10-22T23:24:01","date_gmt":"2010-10-23T07:24:01","guid":{"rendered":"https:\/\/blogs.ubc.ca\/eddieshin\/?p=45"},"modified":"2010-10-22T23:24:01","modified_gmt":"2010-10-23T07:24:01","slug":"google","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/eddieshin\/2010\/10\/22\/google\/","title":{"rendered":"Google"},"content":{"rendered":"

\"\"<\/a>Google? It’s a newly created word by two genious googlers, now the founder of\u00a0the most fascinating company in the world of history. Google has been ranked by many kinds of surveys as one of the best company, providing splendid workplace and employee benefits. Google has not only conquered the world wide web but also fascinated many employees all over the world. In marketing perspective, Google\u00a0is such a successful model to research.\u00a0<\/p>\n

\"\"<\/a>\"\"<\/a><\/p>\n

I think\u00a0their basic marketing strategy is based on the concept of simplicity. By simplifying everything related to\u00a0Google, Google itself represents the success of simplism now. You can observe\u00a0different but successful strategy in Google’s home page. Unlike\u00a0other web\u00a0sites, full of ads and images, Google’s\u00a0homepage is very simple.\u00a0You\u00a0never see any fancy advertisements or top news on Google’s homepage.\u00a0While other competitors in\u00a0same\u00a0industry were\u00a0caring about how they are looked by internet users, Google has silently\u00a0created the most powerful\u00a0Web Search Engline in the world. It’s so\u00a0enormous and popular that now there is a verb, google.\u00a0These days, people don’t say I need to search this word.\u00a0Instead, they\u00a0would say I’ll google it. It’s a tremendous revolution\u00a0made by Google. \u00a0\u00a0<\/p>\n

What’s the driving force of all these success? I would say Google has a strong and reliable relationship\u00a0with their\u00a0employees. Employees working for Google love their company. Their true loyalty toward their company is the main\u00a0force that lead Google to the gate of success. For\u00a0their employees, Google\u00a0never tightens their money belt. Google supports each one of their employees by providing excellent working environment or offering employee benefits.\u00a0It’s time for\u00a0other corporates\u00a0to learn the way Google motivate their employees. Motivation is the main force that drives human being. Without motivation an incentives, no one will be active.<\/p>\n","protected":false},"excerpt":{"rendered":"

Google? It’s a newly created word by two genious googlers, now the founder of\u00a0the most fascinating company in the world of history. Google has been ranked by many kinds of surveys as one of the best company, providing splendid workplace … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":3912,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[134990],"tags":[],"class_list":["post-45","post","type-post","status-publish","format-standard","hentry","category-weekly-blog"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/posts\/45","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/users\/3912"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/comments?post=45"}],"version-history":[{"count":1,"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/posts\/45\/revisions"}],"predecessor-version":[{"id":49,"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/posts\/45\/revisions\/49"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/media?parent=45"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/categories?post=45"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/eddieshin\/wp-json\/wp\/v2\/tags?post=45"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}