As a nineteen year old girl I know what it is like to get attached to a certain product just to find out you can’t purchase it. SO DEPRESSING!! The other day I was trying to comfort my friend from one of the greatest rain boot fiascos she has ever gone through. For the last couple months she has been searching for black gloss hunter rain boots which can range up to $150. While living in Vancouver, trendy rain boots are a must have accessory for a girl in university. She visited stores all over downtown Vancouver and wherever she went they were sold out until 2011. She even resorted to shopping online then waited weeks for them to arrive just to find out that she had ordered the wrong size. It seemed as if things couldn’t have gotten worse until her best friend, who did not want the boots in the first place, got them as a present from her mother who had gone shopping in Seattle.

Bottom line. For a city as rainy as Vancouver and a company as popular as Hunters, more black gloss boots should be available. This could potentially be a big loss for Hunters because they lost a valuable customer who was willing to pay full price for the boots and now she is so frustrated with the brand that she may never shop there again. However, Hunters could be making these boots unavailable on purpose since the more people that wear them, the more the perceived value of the boots goes down. Whatever the case may be, my friend settled for another pair of boots and currently suffers buyers remorse from not purchasing the ones she originally wanted.