This article discusses that Target has been contemplating moving their stores into Canada. Target has done exceptionally in the United States and wonders if the company will be able to do just as well in a new country. This has been a big debate for quite awhile. This article states that Target recently bought out 1.8 billion dollars of Zellers. Marketers believe that Target will have to change their line of products to compare to the current competition. I predict that the company will continue to provide Canadian products but in addition, supply the items that can only be found in the States. Current Zellers customers who plan on shopping at Target will have to get used to higher end products as well as a full grocery store. I believe Target is making a fabulous decision in coming to Canada. This well known company will have an advantage over their competitors because of their reputation in the United States. There is also no reason that Target will have to worry about attracting new customers. In addition to excited Canadians, there are many Americans living in Canada that will turn to Target for their shopping.

Please follow this link to a video: Target to buy Zellers leases

Picture from: Target Canada