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Table 1<\/p>\nThis assignment intends to provide a difficult definition of a technical term using technical writing skills. This difficult technical term that is going to be explained is the SWOT Analysis.<\/p>\n
Parenthetical Definition: SWOT Analysis is used in the business field to evaluate companies.<\/p>\n
Sentence Definition: SWOT Analysis is an efficient framework applied in the business field to help companies to evaluate their situations and decide future planning.<\/p>\n
Expanded Definition: SWOT Analysis is a useful framework helping a company to analyze its strengths, weaknesses, opportunities, and threat from various aspects and therefore, helping a company to find out their competitive positions as well as future strategies.<\/p>\n
History: SWOT Analysis was created by Albert Humphrey (2005) who was a management consultant at the Stanford Research Institute. He found out that there were so many companies not able to achieve success because they were lacking an efficient long-term plans based on their own situations. He and his team created SWOT Analysis to help companies to make their own long-term plans accountably and objectively.<\/p>\n
Steps of SWOT Analysis<\/p>\n
SWOT stands for Strengths, Weaknesses, Opportunities, and Threats of a company. The template of a SWOT Analysis is in Table 1.<\/p>\n
Table 1<\/p>\n
To conduct a SWOT Analysis, the company needs to choose a particular aspect that they want to focus on, for example, potential market that they want to explore.<\/p>\n
Strengths: the competitive abilities that a company has that are better than other companies. For example, things that a company is good at or good qualities that can make one company shine than other companies.<\/p>\n
Weaknesses: the abilities that a company doesn’t have but are quite important. For instance, things that one company are short of or limited sources.<\/p>\n
Opportunities: areas or fields that have fewer competitors. For example, certain business markets that doesn’t have too many competitors.<\/p>\n
Threats: external things that might lead to a company fail. For instance, strong competitors or lacking customers.<\/p>\n
SWOT Analysis not only can be used in the business field but also in some other parts, for instance, future career strategies or even a trip plan could also use SWOT Analysis.<\/p>\n
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Works Cited<\/p>\n
Helms, Marilyn M., and Judy Nixon. “Exploring SWOT analysis\u2013where are we now?.” Journal of strategy and management<\/i> (2010).<\/p>\n
Hill, Terry, and Roy Westbrook. “SWOT analysis: it’s time for a product recall.” Long range planning<\/i> 30.1 (1997): 46-52.<\/p>\n
Houben, Ghislain, Kwan Lenie, and Koen Vanhoof. “A knowledge-based SWOT-analysis system as an instrument for strategic planning in small and medium sized enterprises.” Decision support systems<\/i> 26.2 (1999): 125-135.<\/p>\n
Humphrey, Albert S. “SWOT analysis.” Long Range Planning<\/i>30 (2005): 46-52.<\/p>\n
Humphrey, Albert S. “The origins of the SWOT analysis model.” SWOT Analysis, by Alan Chapman, www. bussinessballs. com<\/i> (2004): 63-69.<\/p>\n
Rizzo, Albert \u201cSkip, and Gerard Jounghyun Kim. “A SWOT analysis of the field of virtual reality rehabilitation and therapy.” Presence: Teleoperators & Virtual Environments<\/i> 14.2 (2005): 119-146.<\/p>\n","protected":false},"excerpt":{"rendered":"
This assignment intends to provide a difficult definition of a technical term using technical writing skills. This difficult technical term that is going to be explained is the SWOT Analysis. Parenthetical Definition: SWOT Analysis is used in the business field…<\/span><\/p>\n