MEMORANDUM
To: Claire Eccles, Quentin Michalchuk, Eugenia Fasciani
From: Hilton Ma
Date: October 26th, 2020
Subject: Research for Best LinkedIn Practices
As per ENGL 301, I have researched some of the best practices for using LinkedIn. Here are some of the tips I found in:
- Use a professional profile picture – this should look recent with you in professional attire. Your face should encompass about 60% of the photo. (Fleming)
- Create a compelling summary – a concise but interesting summary is necessary to draw in recruiters. It should include relevant and measurable achievements that distinguishes you from the crowd. (Overby)
- List skills that are relevant to the field (Fleming)
- Highlight Experience – list relevant jobs and experiences. Include two to four bullet points to detail on what you’ve done as well as notable and quantifiable accomplishments. (Omoth)
- Avoid buzzwords – these words are overused and do not convince others of your qualifications. They include words like specialized, passionate, enthusiastic, and expert. (Fleming)
- Use Keywords – these words help your profile be found by prospective employers. (Kim)
- Personalized LinkedIn URL – remove the letters, numbers, and backslashes so it is concise and neat. (McKissen)
- Connect and engage with everyone – connect with people you know, as well as those you don’t. Connecting with people you want to know can be done through LinkedIn groups. (Kim)
- Regularly update your profile – doing so helps create your profile while your professional milestones are still fresh in your head. (Overby)
- Proofread your profile – poor grammar and misspelled words are unacceptable and reflect poorly on you. (Kim)
Thanks for reading. I hope this helps in creating your LinkedIn profile in the following assignment.
Regards,
Hilton
References
Fleming, J. “20 steps to a better LinkedIn profile in 2020” LinkedIn, 20 February 2020, business.linkedin.com/en-uk/marketing-solutions/blog/posts/content-marketing/2017/17-steps-to-a-better-LinkedIn-profile-in-2017
Kim, L. “22 Great Tips for Enhancing Your LinkedIn Profile”Medium, 20 Feburary 2018, medium.com/marketing-and-entrepreneurship/22-great-tips-for-enhancing-your-linkedin-profile-c72e5b2a8cbc
McKissen, D. “Here’s an example of the perfect LinkedIn profile summary, according to Harvard career experts”CNBC, 25 September 2019, cnbc.com/2019/09/25/example-template-of-perfect-linkedin-profile-according-to-harvard-career-experts.html?utm_source=pocket&utm_medium=email&utm_campaign=pockethits
Omoth, T. “10 Ways to Make Your LinkedIn Profile Stand Out (2020 Guide)” Top Resume, ca.topresume.com/career-advice/10-ways-to-create-a-winning-linkedin-profile
Overby, S. “LinkedIn tips: 10 ways to improve your profile in 2020” The Emterprisers Project, 6 March 2020, enterprisersproject.com/article/2020/3/linkedin-tips-10-ways-improve-profile-2020
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