Formal Report Outline DE

Danae Echeverria, ENGL 301 Student
Implementing employee retention strategies and improving morale at C Market Coffee

I. Introduction

1. Background on the current decline in the Canadian labour market
   1. Impacts on small and medium-sized enterprises (SMEs)
2. Background and context on C Market Coffee
   1. The new second location (headquarters) in Port Coquitlam, BC
   2. Services offered: cafe, restaurant, and barista training center
3. Description of issues raised by current staffing shortage at café
   1. Research and statistics on staff shortage issues
4. Purpose of the Formal Report, and Intended Audience
   1. Statement of the Problem
   2. Proposed solution
5. Methods of Inquiry and Research
   1. Primary data sources
      1. Workplace-wide surveys
      2. First-hand observations
   2. Secondary data sources
      1. Recent publications on labor shortage studies in BC
      2. Articles regarding both hiring and retention strategies used by small businesses
6. Scope of the study
   1. Assess feasibility through 5 areas of inquiry
      1. Staff perception of the company
      2. Senior staff workloads and burnout symptoms
      3. Key and valued aspects of C Market Coffee
      4. Operational efficiency
      5. Potential costs to increase compensation practices

II. Collected Data

1. Employee Satisfaction Survey
   1. Statistics on approximate costs for compensation:
2. 1. Raises and performance pay
   2. Profit-sharing and stock options
   3. Commissions and bonuses
3. Senior Staff Survey on management team efficiency and operating systems
   1. Efficient operating strategies
   1. Communication methods
   2. Automated payroll
   3. Quality management
   4. Employee scheduling automation
4. New Hires Survey on hiring and training process
   1. Research and statistics on retention and hiring strategies used by other local businesses
   2. Initial training through coffee-certified courses
   3. Methods to increase retention by offering development and growth

III. Conclusion

1. Summary and Analysis of data and research
2. Recommendations
3. Works Cited
4. Appendix— Employee Satisfaction Survey
5. Appendix—Senior Staff Survey on management team efficiency and operating systems
6. Appendix— New Hires Survey on hiring and training process