To: Dr. Erika Paterson, ENGL 301 Instructor, <erika.paterson@ubc.ca>
From: Brian Wong, ENGL 301 Student, <briannnw@student.ubc.ca>
Date: March 4, 2023
Subject: Memo Concerning Best Practices for LinkedIn
As outlined in Unit Two Lesson Two, I have compiled a list of best practices for using LinkedIn in 2023. The list summarizes the research I have conducted over time and I hope this proves to be beneficial to all readers:
The list of best practices for LinkedIn is as follows:
- Ensuring the LinkedIn account includes a profile and background photo serves as an introduction to the viewers will promote others to connect
- Updating the skills section with relevant information will showcase expertise and mastery, which will be attractive to employers
- Choose and think about a relevant title for the LinkedIn profile as a relevant title will attract employers and people of similar characters
- Taking LinkedIn Skills Assessments on listed skills will provide support and credibility, strengthening the profile
- Being active by liking posts and sharing media will increase visibility to other users and potential employers
- Turning on creative mode on LinkedIn will allow access to a variety of exclusive tools that may prove useful
- When using common keywords such as creative, innovative, leadership, etc, providing evidence with metrics will showcase the skills better than simply listing them
- Being creative, especially in the About section of the profile, will showcase uniqueness to viewers and therefore stand out from other users
- Using the search function to find people from companies of interest and establishing a connection is an excellent way of getting a referral to a company
- Asking connections to endorse skills on the LinkedIn skills page contributes to a stronger profile
I have included the sources in this memo in MLA format, indicated below.
Enclosure: Sources / Works Cited
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