Memorandum: LinkedIn Best Practices

To: Write or Flight, ENGL 301 Writing Team

From: Justin Tang, ENGL 301 Write or Flight Member

Date: March 6, 2023

Subject: Ten Best Practices for Using LinkedIn for Networking

LinkedIn has become synonymous with professional networking worldwide.  Having a mastery over LinkedIn is essential for developing your career and expanding your professional network. Below I have summarized the top ten best practices when using LinkedIn.

  1. Completing and refining your profile will make it easier to for anyone looking at it to have a quick snapshot of who you are; this includes a a professional headshot as a profile picture (Balkhi, 2022; Jensen, 2017).
  2. Turning your summary into your story provides you an opportunity to really show who you are as a person besides the list of skills and jobs you have before (Deehan, 2023).
  3. Researching prior to reaching out to someone will help in maintaining conversation and formulating questions about their experiences and journey to their role; that you are interested in.
  4. Reaching out to have a chat with someone is one of the best ways to to expand your personal network. Ask the person engaging questions that are relevant to their area of expertise.
  5. Customizing your connection request with a personalized note will increase the likelihood of an accepted request. This includes an introduction and how you found them.
  6. Including an email address to be easier to reach and increase the likelihood of being contacted by a recruiter (Jensen, 2017).
  7. Connecting with alumni from your university can highlight potential networking opportunities (Suder)
  8. Networking after business hours might lead to more interaction exposure, as statistics show that only 8.33 percent of users use LinkedIn during working hours (Suder).
  9. Joining LinkedIn groups can connect you to like-minded people to connect with (Balkhi, 2022).
  10. Participating in LinkedIn Groups will help develop expertise on the topic of discussion and help become more visible recruiters and experts(Balkhi, 2022; Suder).

In conclusion, ensure that you have a complete personalized profile, don’t be scared to reach out to individuals that are in a field you are interested in, and find ways to engage with different groups of people such as interests of alumni. Please contact me at jtang102@student.ubc.ca if you have any questions or are interested in having a conversation.

Works Cited 

Balkhi, Syed. “TIPS for Successful Networking on Linkedin.” Business.com, OptinMonster, WPBeginner, WPForms, MonsterInsights, and List25, 29 June 2022, https://www.business.com/articles/linkedin-networking-tips/

Jensen, David G. “The Keys to a Powerful LinkedIn Profile.” Science (American Association for the Advancement of Science), 2017. https://www.science.org/content/article/keys-powerful-linkedin-profile

Deehan, Jane. “20 Steps to a Better Linkedin Profile in 2022.” LinkedIn, 1 Jan. 2023, https://www.linkedin.com/business/sales/blog/profile-best-practices/17-steps-to-a-better-linkedin-profile-in-2017

Suder, Ronda. “How to Use Linkedin Effectively during Your Job Search.” TopResume, 13 Dec. 2021, https://ca.topresume.com/career-advice/14-ways-to-leverage-your-linkedin-profile-during-your-job-search

Leave a Reply

Your email address will not be published. Required fields are marked *

*