To: ENGL 301: Team SJGG
From: Gabriella Generoso
Date: March 6, 2023
Subject: Ten Best Practices for LinkedIn Professional Networking
Dear Team SJGG,
LinkedIn is an effective networking tool that can further individual’s connections and career. Below are ten best practices for LinkedIn:
- Establish Your Platform: From writing a story-like summary about yourself to highlighting your best skills and qualifications, your LinkedIn platform will serve as an extension of yourself. This platform will represent you to potential employers and open doors to fulfilling job opportunities.
- Optimize Your Multimedia Profile: Your profile photo, cover photo and any sort of media assigned to your profile will be a potential employers’ first glance at you; thus, it is imperative that you showcase your professionalism and build an optimal first impression to your viewers.
- Expand Your Connections and Networking: In forming meaningful conversations with other professionals, you will effectively build connections and establish a strong network for yourself. By simply commenting, sharing, and digitally connecting with other profiles, you are simultaneously promoting your profile as it will appear on a wide range of searches and feeds.
- Exposure to Informative Content: LinkedIn is a network with countless articles, videos and job postings that can expand your knowledge and further your career path.
- Share Relevant Content: Beyond your personal profile, you can also post additional content such as articles and media to further represent you.
- Utilize the Job Search Feature: LinkedIn is an employment-focused social media platform with its primary focus to make securing a job easier for you by simply searching and browsing job opportunities directly through their site.
- Share Your Customized URL: A custom URL is an appealing feature that can be used to share on other social media platforms to further promote your profile.
- Build Your References and Recommendations: Your recommendations and references from previous employers or supervisors verifies your platform and ultimately bolsters your reputation for your viewers
- Engage in Activities and Events: Through the promotion of various activities an events, you will be exposed to opportunities to build more connections and expand your network.
- Deviate from Overdoing It: Above all, LinkedIn is a platform to promote simplicity and ease not complexity and confusion. Use the network effectively and optimally without cluttering your profile.
Following these ten practices will improve your experience on LinkedIn. Use this platform intentionally, effectively and optimally and you will produce great outcomes for your career.
Kind Regards,
Gabriella Generoso
Work Cited
How to make the most out of LinkedIn. (n.d). University of British Columbia, https://students.ubc.ca/career/career-resources/make-most-linkedin
20 Steps to a Better Linkedin Profile in 2023. (2023). LinkedIn, www.linkedin.com/business/sales/blog/profile-best-practices/17-steps-to-a-better-linkedin-profile-in-2017.
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