2:2 LinkedIn Best Practices Memo (Revised on Mar 12)

To: Fellow Segfault Team Members

From: Miranda Tang, ENGL 301 Student

Date: March 5, 2023

Subject: Ten Best Practices for Professional Networking on LinkedIn

In the digital age we live in now, LinkedIn is an important tool for building a successful career. I am writing to share with you 10 best practices that can help professionals use LinkedIn to grow their networks and reach their career goals.

1. Creating a robust and professional profile that stands out from the competition. Including your current experience, a headshot, and detailed descriptions of skills, achievements, and training.
2. Building relationships by joining relevant groups related to your industry, connecting with other professionals in your field, and participating in discussions.
3. Using LinkedIn’s job search features to see what employers are looking for and find job postings that match your qualifications and interests.
4. Using the power of recommendations by asking former coworkers or bosses to write a recommendation on your profile page. This will boost employers’ perceptions of you as an applicant worthy of further consideration.
5. Following companies you are interested in and engaging with their content. This can help you stay abreast of industry news and show employers that you are a knowledgeable, dedicated professional.
6. Using endorsements to your advantage by adding skills to your profile and asking people you know to endorse them. This will boost your credibility as a candidate for open positions.
7. Using LinkedIn’s messaging feature to connect directly and build relationships with other professionals in your field or with potential employers.
8. Taking advantage of LinkedIn Learning courses to sharpen your skills and demonstrate that you are committed to advancing your career.
9. Posting blog posts on LinkedIn Pulse, a place where experts in their fields share their knowledge, insights, and experiences.
10. Personalizing connection requests when reaching out to potential connections. This can help build rapport and increase the chances of a positive response.

If professionals adhere to these best practices, they will be able to build powerful networks on LinkedIn and discover new employment opportunities. I hope you will find this list helpful.

References

Martin, Michelle. “How to Use LinkedIn for Business in 2023: A Simple Guide.” Social Media Marketing & Management Dashboard, 7 Oct. 2022, blog.hootsuite.com/linkedin-for-business.

Balode, Natasha. “How to Network on LinkedIn [Best Strategies] | Dripify.” Dripify – LinkedIn Automation Tool, 12 Dec. 2022, dripify.io/how-to-network-on-linkedin.

“20 Steps to a Better LinkedIn Profile in 2023.” 20 Steps to a Better LinkedIn Profile in 2023, 21 Feb. 2023, www.linkedin.com/business/sales/blog/profile-best-practices/17-steps-to-a-better-linkedin-profile-in-2017.