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Where does Language Learning (ESL) fit in the venture “Cube”?

Hi,

I’m busy reading through the “What is a Venture” blog for this week and I’m having a little trouble situating my area of expertise, ESL, within Face 1 of the venture ‘Cube’.

For Face 1 – ‘Market Focus’ there are only 3 sections: K-12, Higher Ed, and Training Needs. Would ESL fall into the ‘Training Needs’ section? That doesn’t seem accurate to me as ESL isn’t “training” per say; although, perhaps the nomenclature can be stretched a bit to include it in this section.

Can somebody clarify?

Thanks,
Brendan Alexander

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