{"id":11791,"date":"2025-09-21T13:20:30","date_gmt":"2025-09-21T20:20:30","guid":{"rendered":"https:\/\/blogs.ubc.ca\/etec523\/?p=11791"},"modified":"2025-09-21T13:21:09","modified_gmt":"2025-09-21T20:21:09","slug":"innovation-in-augmented-reality-in-2025","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/etec523\/2025\/09\/21\/innovation-in-augmented-reality-in-2025\/","title":{"rendered":"Innovation in Augmented Reality in 2025"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">It seems that everywhere you look the focus of the tech world is on artificial intelligence. Although augmented reality mad a splash a few years ago it seems consistently overlooked or overshadowed by the developments happening in AI. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But with a closer look you can find information that makes clear that augmented reality has moved beyond hype and fascination and is being implemented in many ways to improve productivity, benefit business, and support education. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This article in Fast Company from March 2025 outlines the 10 most innovative AR companies in 2025 and gives some insight into thew powerful ways that AR can be leveraged. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Here&#8217;s the overview:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>XReal \u2014\u00a0Bringing AR\/VR to apps and devices<\/li>\n\n\n\n<li>Squint \u2014\u00a0Training for Manufacturing<\/li>\n\n\n\n<li>Excurio \u2014\u00a0AR\/VR for Museums<\/li>\n\n\n\n<li>Varjo \u2014\u00a0Flight Training<\/li>\n\n\n\n<li>FundamentalVR \u2014 Training for Surgeons<\/li>\n\n\n\n<li>Rembrand \u2014\u00a0Advertising &amp; Marketing<\/li>\n\n\n\n<li>Haiku \u2014\u00a0Cybersecurity Training<\/li>\n\n\n\n<li>Unity \u2014\u00a0Technical Support for AR\/VR Experiences<\/li>\n\n\n\n<li>Snap \u2014\u00a0\u00a0 Extending the availability of AR<\/li>\n\n\n\n<li>Texas A&amp;M University \u2014\u00a0AR\/VR Production Experience<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Source: Melendez, S. (2025, March 18).\u00a0<em>The 10 most innovative augmented and virtual reality companies of 2025<\/em>.\u00a0<em>Fast Company<\/em>. <a href=\"https:\/\/www.fastcompany.com\/91269074\/augmented-virtual-reality-most-innovative-companies-2025?utm_source=chatgpt.com\">https:\/\/www.fastcompany.com\/91269074\/augmented-virtual-reality-most-innovative-companies-2025<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It seems that everywhere you look the focus of the tech world is on artificial intelligence. Although augmented reality mad a splash a few years&#8230;<\/p>\n<div class=\"more-link-wrapper\"><a class=\"more-link\" href=\"https:\/\/blogs.ubc.ca\/etec523\/2025\/09\/21\/innovation-in-augmented-reality-in-2025\/\">Read more<span class=\"screen-reader-text\">Innovation in Augmented Reality in 2025<\/span><\/a><\/div>\n","protected":false},"author":105085,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[453,201],"class_list":["post-11791","post","type-post","status-publish","format-standard","hentry","category-mobileculture","tag-ar-vr","tag-augmented-reality","entry"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/posts\/11791","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/users\/105085"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/comments?post=11791"}],"version-history":[{"count":2,"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/posts\/11791\/revisions"}],"predecessor-version":[{"id":11793,"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/posts\/11791\/revisions\/11793"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/media?parent=11791"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/categories?post=11791"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/etec523\/wp-json\/wp\/v2\/tags?post=11791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}