Another Remediation of Print in the Foreseeable Future?

In every school I have worked at, I have come across one or two teachers who are adamant that the influx of new technologies will be the ultimate trigger to the demise of literacy. Complaints surround the heavy-handed use of voice-to-text functions, auto-correct, and open-source tools such as, Grammarly and Polish My Writing. Now, with the emoji craze burgeoning, this popular visual system of communication is claimed to be “the fastest growing form of language in history” (Vyv Evans, n.d.). So what does this mean? Are we evolving backwards? Can we go as far to compare this trend to the eclipsed period of ancient Egyptian hieroglyphics?

If Kress (2005) was to share his opinion on emojis as a potential form of secondary writing, he would likely reject this prospect and argue that it would be simply too difficult to decipher. While picture writing promises immediacy, Kress (2005) argues that they “lack narrative power.” “Each [picture] element means too much rather than too little (Bolter, 2000, p. 6).
He does not, however, discredit the use of image representation in the form of pictures. He describes pictures as depictions that are far more “meaningful” and “specific” in comparison to words (p. 16). Words are “vague, general, nearly empty of meaning” and require a “fixed order of syntax, line, page [and] text” in order to be comprehensible (p. 16).

Kress (2005) posits in his article that there is resistance surrounding the replacement of books with image dominated mediums. This does not come as a surprise as the book has long been touted the most dominant and culturally valued form of representation for thousands of years. Yet Bolter (2000) claims that hypermedia in the form of photography, cinema and television has been challenging print for centuries already. Other forms of visual culture that have and continue to evolve throughout these years are magazines, advertising and websites. It seems though that the remediation of print slows to a standstill within schools. More specifically, textbooks are still relatively laden with traditional print and the occasional sprinkling of diagrams. Even with the transition into e-books, we see a number of markers that reflect the traditional book. For instance, the linearity of print, the use of bookmarks, table of contents, and ‘pages’ have simply been transferred onto this digital print medium.

While remediation for print is slow, there have been some changes. As Bolter (2000) states, print continues to “remake itself in order to maintain its claim to represent reality as effectively as digital and other visual technologies (p. 29). With the new developments in our school district’s Core and Curricular Competencies, companies such as Nelson Science have revamped their textbooks to provide more opportunities for inquiry and projects in Applied Design, Skills and Technology. The print textbooks have reduced amount of text and multiple entry points into the content. The varying topics and texts do not compete for the reader’s attention as they are demarcated into colorful yet clean boxes. Could we go as far to say that these changes are essentially a “snapshot of a World Wide Web page” (Bolter, 2000, p. 30)? In comparison to its online version, it still lacks many of the perks that hypermedia offers. The online version contains a supplemental audio read-through of the text and access to an interactive science skills toolkit. Could these additional affordances bypass prose altogether? It may only be a matter of time before we can answer this with the slow, but sure transformation of print.

Bolter, J. D. (2000). Writing Space: Computers, Hypertext, and the Remediation of Print. Mahwah, N.J.: Routledge.

Doble, A. (2015, May 19). UK’s fastest growing language is… emoji. Retrieved July 30, 2018, from http://www.bbc.co.uk/newsbeat/article/32793732/uks-fastest-growing-language-is-emoji

Kress, G. (2005). Gains and losses: New forms of texts, knowledge, and learning doi:https://doi-org.ezproxy.library.ubc.ca/10.1016/j.compcom.2004.12.004

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