Elaine Williamson: Marketing is more than just cool commercials
Haul videos. Have you heard of this trend? Young adults, mostly girls, come home from the mall, lay their loot out and film it for upload to Youtube. Haul videos. Ever driven by a pickup in the Prairies and seen the deer horns hanging out the back? Anthropological, kind of, isn’t it? Don’t gasp. We […]
LinkedIn, the professional connections tool that many of us use to stay in touch with current and former colleagues has added a cool new add on: InMap. Showing a cloud of all of your professional contacts, LinkedIn brings itself from a somewhat linear online networking tool up closer to the ranks of Facebook. And the […]
Hurray, Target is coming to Canada. Target recently bought 220 Zellers stores and will open in Canada in 2013. Does Canada need another discount retailer? How well will Tar-jay do when they get here? Is there so much pent up demand for this American retailer, especially from those of us who live close enough to […]
Comm 296 started off with 200 students signing up for Twitter accounts. We’re using Twitter in the classroom so I thought it’d be useful to go over some Twitter basics. Twitter has two main components: a social networking aspect, like Facebook, where people follow you and your follow them AND a messaging capability where you […]