Here is the introduction of two kinds of products of Adroll. One of them is CRM retargeting, it can re-engage existing customers by using CRM data. Adroll helps the company re-engage past customers with retargeted ads featuring new products and deals to save customers. And they can make better impressions by delivering relevant ads based on their age, gender, spending profile, etc. And connect the dots between offline customer data and retargeted online display ads to design more complete campaigns and engage more customers.

And another product, SendRoll delivers personalized email that’s triggered by browsing behavior on your site. They provide pre-purchase messages through simple, one-pixel setup and easy segmentation. If someone visits your site and enters their email, but leaves before they completing a purchase. SendRoll send an email to that address personalized with products they viewed, based on products viewed or cart abandonment. Therefore SendRoll’s smart messaging brings them back to your site, where they’re encouraged to finalize their purchase.

https://www.adroll.com/