Have you ever been bothered by the loud music in store or restaurant? Today my friend and I went to a restaurant. \u00a0The music was too loud there. It is hard for us to talk with each other. So we finished as soon as possible, and went to a desert place, where played the soft music. We stayed in the desert place for much longer time, even we just had one piece of cheesecake.<\/p>\n
Is there a relationship between the volume and type of music with consumer behavior? Yes,there is!!!<\/p>\n
Research indicates that music volume negatively affects shopping time. “Sale per minutes are much higher when music is played loudly than with soft background music.”<\/p>\n
If you are the boss of the store, and your store is small and crowed, will you turn up the music and rush your costumers? I think there is a risk. If consumers shop and leave quickly, the customer turnover may be large, you may get more customers served. But there is a doubt whether the customer loyalty is high in this condition. If the customer is bothered by the loud music, will they come back and shop again? Make the decision wise.<\/p>\n","protected":false},"excerpt":{"rendered":"
Have you ever been bothered by the loud music in store or restaurant? Today my friend and I went to a restaurant. \u00a0The music was too loud there. It is hard for us to talk with each other. So we finished as soon as possible, and went to a desert place, where played the soft […]<\/p>\n","protected":false},"author":4059,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-17","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/posts\/17","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/users\/4059"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/comments?post=17"}],"version-history":[{"count":1,"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/posts\/17\/revisions"}],"predecessor-version":[{"id":18,"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/posts\/17\/revisions\/18"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/media?parent=17"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/categories?post=17"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/fearless\/wp-json\/wp\/v2\/tags?post=17"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}