After reading this blog by Jenny Ye, I felt inspired to apply the fundamentals of Corporate Social Responsibility in my future business endeavors, even for just a regular job. I agree completely that “just because a company isn’t obliged to support a social cause doesn’t mean that it shouldn’t”, as social goals can be equally as important as financial goals. Companies which have set values and beliefs should not only use that as a marketing gimmick to garner more sales and appease social organizations, as it will not benefit the company in the long run. With growing concerns over Corporate Social Responsibility and ethical trading, consumers are starting to make more informed decisions regarding their consumptions. And with the growth of local businesses which support local communities and fair trade, bigger companies should start taking a hint and actually implement their values and beliefs.

Source: https://blogs.ubc.ca/jennyye/2011/11/24/blog-response-2