Fight for land, Fight for power

In the  First Nations and BC Hydro article, BC Hydro’s plan to construct a new dam on Peace River is challenged by First Nations chief in the surrounding area. Although BC Hydro provides relatively clean energy, providing this energy results in flooding “83 kilometres of… farmland and wildlife habitat” that the First Nations are not willing to give up.

Looking at the PEST Analysis BC Hydro is faced with two major external factors: Political and Social.  Politically the government has to get involved to ensure all regulations are being met. Also to act as a referee in the fight between B.C.’s Indian land and the need to expand/provide energy to the growing cities in the area. Furthermore BC Hydro has to be careful and consider the land the are planning to change. First Nations groups have lived on this land for decades, and their lives, traditions  and culture have been intertwined with the Peace River area.

BC Hydro has to evaluate how hard to fight, and how it can get past these external factors that affect its expansion and supply of energy. By first observing its internal strengths and weaknesses BC Hydro can assess where to take this project in the future.

 

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