Universities have traditionally treated arts management as a post-graduate study, usually a second choice for graduates of music, drama or fine arts. But here in Sauder, we have that major neither for undergraduate nor post-graduate.
Art management is always connected with culture industry. It could be the best choice for students who want to do business in culture industry. Some have come to arts management via marketing or management degrees nowadays, learning on the job the peculiarities of working in the complex not-for-profit environment, juggling subscribers and single-ticket purchasers, grant applications and business partners.
As it is known to all that business is all about people. Businessmen are paying more and more attention to consumers’ needs, arts could be a big market. With the development in technology, arts is just a click away from us. How to do it in e-commerce and technology time, it worth thinking.