The first thought I had about this new thin and flexible display screen was “AMAZING!” But then I realized… so what?

Samsung flexible AMOLED screen

According to the article, Samsung is rumoured to take the lead in this technological development. Immediately, I think of Apple’s patent war with Samsung. How much is Samsung going to try to prevent its competitors from using this technology, or how much will Samsung charge its competitors for it? Apple’s products are famous for their thinness and lightness, and this new flexible display is so thin it’s bendable! Not only can Samsung use this technology in smartphones, they can also use it in TV’s and other electronics.

Aside from patents, other businesses are affected by this technology. For example, Gorilla Glass, known for its strength and durability, is used in many smartphones as the display glass. With this new technology, there is no need for a piece of glass anymore; the display is made from plastic. Gorilla Glass should make sure their main customers aren’t just smartphone producers because their sales would decrease quite a lot. Also, depending on how easy it is to repair or replace this screen in a product, many local repair shops around the world will be affected. Considering the millions of smartphone units sold worldwide, there would be an enormous effect on the repairing industry.