Nicole Bridger’s story gives me a lot of inspiration. After graduated with a fashion design degree, she already had a clear plan to set up her own fashion brand – “Nicole Bridger Designs”. The business has a fine value proposition and a clear customer segment. She opens up the store in Vancouver where is her hometown. Through setting up factory and organizing the workforce, Bridger’s business went well.

Source of image: fslocal.com

It’s always hard to start a business and also takes a long time to finance the enough capital. Instead of becoming a designer hired by big company for life, Nicole Bridger takes courage to pursue her career on her own. It reminds me the time when I was choosing my major. I am very interested in film production but I don’t know if I can make a living from it. Therefore, I chose to study making money instead of pursuing my hobby in university. I think certain specialized skills are not necessarily needed to start a business, for example, you don’t have to be a film director if you want to start up a film company. Sometimes, business skills are more required. But Bridger overcomes this problem, she knows exactly what she is doing for her business. Also, her experience in the industry provides huge benefits. Most importantly, her passion for fashion design and her belief that “making positive changes” encourage her to put all the efforts in her career. I wish her all the best in her business.