This Tuesday is a special day for all of the Sauder students because some UBC alumni, who own their own business, came to Comm 101 class and told us their view about their own business, which are so impressive. From all of the alumni, I think Paul Davidescu, the founder of Tangoo, left the deepest impression in my mind.
Tangoo, an app that provides customers with tailored and seamless information about their social outing based on their mood and personal preference, creates a new perspective to satisfy customers’ value proposition.
This is how Tangoo works:Tangoo gather all the information about local restaurants online and provide their customers with specific locations, occasions, and price ranges of the restaurants. Therefore, customers are able to enjoy their social outings with an affordable price and nice mood.
Since Tangoo is just a start-up company, there are many problems to be solved.
The app just covers information of local restaurants in 4 cities: Vancouver, Toronto, Whistler and Montreal. The limited information can’t meet customers’ needs in other areas, which means that large potential markets are undiscovered. In that case, Paul can try to expand the scale of the company by increasing the number of employees and pay more attention on collecting data from the internet, because most of the information on the internet are free.
However, hiring more people to work for Tangoo means a higher cost. I think Paul can talk to owners of the local restaurants and try to persuade them to invest the app. Because Tangoo is trying to spread the information about restaurants, if the owners invest in Tangoo and help Tangoo to enlarge their influence, their own influence will increase and more profit will be gained. That is a win-win policy!!!
Source:
All the photos: https://tangoo.ca
Tangoo: https://tangoo.ca