November 9, 2014

Blackberry’s Passport

I found really interesting classmate’s blog about Blackberry’s new phone, Blackberry Passport. In her blog she mentioned that Blackberry phones are not that popular and qwerty keyboard already experienced its age. Iris also mentioned that Blackberry better to stop producing qwerty keyboard phones and address its attention to touch screen phones. Even though, I agree that more people prefer touch screen phones, however, I would disagree with this recommendation. Producing phones with qwerty keyboard is Blackberry’s concept, and that’s why they are unique in one sense. Moreover, company already produces touch screen smartphones. Mainly, Blackberry try to make phone comfortable for business purpose, so it will be easier to work. Imagine you are working in very prestigious place. You have an important meeting in a few hours, and you realized you want to add something to your project. Either you will spend a lot of time trying to type letter in touchscreen smartphone, where it’s so difficult, or you simply use qwerty keyboard, and add a few words. It’s perfect combination: qwerty+touch scren.

I had a chance to see Blackberry’s new phone and test it. From my point of view this phone is very comfortable and easy to use. Of course it can’t substitute laptop, but for some urgent important work it’s very useful. There is small demand for those types of phones, because not a lot of people need it. But still, there is few of them, who uses this.

From the article  it says that Blackberry’s CEO expect high demand for their new phone. There is a lot of compositors in the market, so it will be a little bit hard for company, but  I believe that “Passport” will be popular.

 

Sustainability

Do you think a lot of sustainability? Do you care about future of our Earth? You should start. We will not have second chance to restore our earth and start all over again but with less loses. We live only once, and we want to live our full life safely and without scares. How do we do that in the world where there everything energy consuming and environment polluting. UBC is one of the main fighters for resource efficiency. In 2011 there were opening of The Centre for Interactive Research on Sustainability (CIRS). It’s truly unique and very important building for our society. It shows how humanity can use resources given by nature in a positive way.

 

“It’s designed to be net positive in four ways for the environment and three ways for human health.” said UBC Professor John Robinson in his interviue to The Globe and Mail

 “CIRS is a multi-use space with facilities designed to encourage human interaction, explore new approaches and advance globally-significant sustainability research”.

I agree with Pr. Robinson, that all universities in the world, especially in Сanada, should do same types of researches and experemenеs with sustainability in terms of improvement our daily life.

From one point of view, It was probably cost project for UBC, but on the other hand it’ll safe a lot of university’s money in future. Moreover, this building will encourage other people, especially UBC’s future students in sustainability to think widely and watch in the world from different perspectives. Not only can we harm our planet, but also help it.