Warren Buffet’s Grandson, Howard Warren Buffett, has decided to take a futuristic approach in his new investments. The 32-year-old plans on investing in companies that focus on the better of tomorrow and future generations. He is interested in companies that target issues such as water scarcity, clean energy, and sustainable agriculture. Steering a different direction than his grandfather, his concerns involve the people, rather than the acquisition of personal capital.

This futuristic approach to business is one we just learned of, and can be very valuable when looking to meet consumer needs. Giving back to the community is an important aspect of entrepreneurship, as it directly involves the well-being of the people. Water scarcity, for example, is a huge global issue that many developing and even developed countries face. Having already established himself, Howard can use the capital he has previously acquired and use it towards supporting good causes, helping out new and “undervalued” businesses, and addressing issues that are occurring right now. The idea of approaching social issues with an entrepreneurial mindset has only recently been labelled as “social entrepreneurship”.  It is important to put things into perspective – step back and see what good can be done in the interest of the people, not oneself.

Sources: http://www.nytimes.com/2015/11/20/business/dealbook/buffetts-grandson-seeks-own-investment-route-social-change.html?ref=business

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