Logos
Apr 6th, 2011 by jenniferchen
A picture is worth a thousand words, that is why a logo is so important for a company.
I remember the activity in class where we were shown a fraction of a logo and asked to identify it. Some of the logos were quickly recognized while others take a bit longer.
We are influenced differently by our surroundings and our lifestyle influenced the type of brands we are exposed to. This contributes to our familiarity of the brands in question.
However, despite the external influences of lifestyle and culture, the speed in which a logo is recognized is highly linked to how well know the company is and how often they appear in each of our lives.
Thus, not only is it important to have a logo for a company, but to have one that is cleverly designed.
A logo represents the company, and as the culture and goal of the company changes, the logo changes as well.
And sometimes, it is just in need of an up-grade to catch on with the time.
Below are some smart redesign of logos I came across while bloging and would like to share it with you.
credit: wefunction.com/2008/10/50-stunning-examples-of-a-great-redesign/