Brothers Raja Tuli and Suneet Tuli, owners of Datawind, have an ambitious plan to provide Internet access to the less fortunate in India.  The UbiSlate runs on low speed networks with very low bandwidth costs because the Internet data is compressed. The tablet is also solar powered and only requires two watts of energy per day for the device to fully charge.  The UbiSlate will sell for $60 and unlimited Internet access will be provided for $2 a month.  Providing India with access to the Internet is life changing because the spread of information and ideas is the key to modernization.

As social entrepreneurs, the Tulis applied market base strategies to create a product that would achieve the social purpose of modernizing India.  They integrated market trends such as the increased popularity of tablets (i.e. iPad, Playbook, etc) and the shift towards sustainable products. By providing an affordable and easy way to access the Internet, the people of India will benefit from the access of information on the internet.  The Tulis have created a truly innovative product that will enrich the lives of many, they are currently working on a number of projects to provide UbiSlates in different countries.

Sources:  http://www.cbc.ca/news/business/story/2011/11/21/technology-datawind-ubislate.html