Comment To:5 reasons you should shop in-store for electronics

by jiayuesun

As online shopping is getting more and more popular, consumers choose to purchase many products online instead of going to the store. Although it sounds more convenient to most people, in my opinion, it causes many more problems.
First of all, when purchasing online, consumer loses the chance to actually feel and touch the product, the picture posted online always has some differences with the real products and some of these differences will upset the consumers after they receive the products. Secondly, not all businesses run their companies ethically, some companies sell knockoffs. Usually, consumers are not one hundred percent sure whether they are buying the original products or the knockoffs from the online sellers. Lastly, the quality of the products cannot be checked before the consumers receive the products. Because of these reasons, consumers end up with spending more time to return the products, which increases the opportunity cost of buying the product.

From the business point of view, the company can choose to charge more shipping fees to make more profit and use price discrimination, which means that they can raise the prices showed online since usually consumers will not do research before buying the products.

News link: http://ca.finance.yahoo.com/news/5-reasons-shop-store-electronics-213100062.html