Thanks to Guy Kawasaki, impractical people can now gain practical knowledge. This blog, called “How to Change the World“, contains attracting qualities that entices readers’ interests. Kawaski acknowledges the major need in each person’s life, a career. Therefore, this blog is designed to address diverse careers, hoping to offer assistance and new knowledge to all readers. To rank its effectiveness, I have identified certain strengths and weaknesses of this blog.
Strengths:
– Amusing titles that captivates audience’s attention
– Context is extremely informative and witty
– Involves humour and respectable personal opinions
– Includes a wide range of business categories (e.g. entrepreneurship, marketing, management)
Weaknesses
– Bland Layout
– Inconsistency of blog posts
Overall, the strengths of this blog outweigh the weaknesses. Kawaski’s posts aim to teach the readers a specific objective and this gives the audience anticipation of successfully acquiring new knowledge. This causes Kawaski to love writing, and the audience to love reading!
Source: http://blog.guykawasaki.com/#axzz1eVXO6w6s