When you think of an eco-friendly car, what brand immediately comes to your mind?
I would say Honda.
Even though Honda is in the car selling business that contributes to a great portion of the world’s pollution and global warming, they are the number one company that I think does best in showing their efforts to “green up” the industry. They have been introducing innovative eco-friendly cars such as hybrid cars and Hydrogen fuel cell car, carrying out effective environmental conservation activities, and aggressively communicating with their customers the need of being environmentally sensitive.
Honda, of course, has a huge marketing budget that they use to make good advertisements. However, Honda always goes beyond the typical sustainable direction by promoting both their products and global issues in a fun and fascinating way:
Honda wins Commercial of the Decade, but not for the ad you think
In addition to their high reputation and product quality, they do care about their customers and often engage and reach out to them in big ways:
For years, Honda’s philosophy has been making the world a better place. And I think they’ve been doing a great job!
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