Posted in Uncategorized on Mar 31st, 2011 3 Comments »
Similar to my last post about Spiffs from Sport Chek, I decided to elaborate on what was discussed in class about the sales promotion process. The process we follow at Sport Chek is very similar to the one taught in class. Our process follows the acronym GAME. Where the “G” is the first step and […]
Posted in Uncategorized on Mar 24th, 2011 No Comments »
As mentioned in a previous post, I am currently a sales associate at Sport Chek and after listening to Tamar in class today, I found many similarities between what I learned in class and what I experienced at Sport Chek. For example, our store does offer spiffs for employees and they do motivate employees to […]
Posted in Uncategorized on Mar 17th, 2011 1 Comment »
I recently came across Crocs’ blog during my search for company blogs. They had introduced a new brand extension featuring the 7-Ounce-Bounce. Crocs has basically introduced a new shoe in which they have promoted that the main benefit was how light-weight the shoe was. The 7-Ounce-Bounce has 3 products (the Hover Slip-on, Hover Lace-up, and […]
Posted in Uncategorized on Mar 10th, 2011 No Comments »
I really enjoyed reading and thinking about Anne Cheng’s blog as I thought it related to what we learned in class last week. She thought that changing a company logo is very risky but then she came to realize later that it is quite ingenious to change the logo once or twice every now and […]
Posted in Uncategorized on Mar 3rd, 2011 No Comments »
This past week has definitely been quite stressful and tiring. I don’t think I could have survived without coffee to boost up my day. I don’t usually drink coffee but I realized the past week, I had 3 already. I think the main reason for my recent coffee cravings was due to the Tim Horton’s […]