New Fad: Online Shopping
December 2nd, 2010Zappos. It is an online shoe and clothing shop that was introduced in class.
The online shopping market is a fairly new market that was recently introduced to the selling industry. Even though it may be new, there are a numerous of different Websites that offer this service. Ebay and Amazon are amongst many of the examples that are similar to Zappos. Those websites are primary focused on online transactions, but there are other competitors in this market that provides services in both in-store and online, stretching the rivalry in this market even larger.
Online Shopping Websites like Zappos will have to provide a lot of security to be able to survive in the industry.Zappos has a stated goal to offer “best service in the industry.” Some security that Zappos provide include free shipping both ways, a 365-day return policy, and a call center that is always open.
With their loyalty business model and relationship marketing, it gained a lot of return-customers and word of mouth recommendations.
At this rate, I might even order myself some shoes from there. Maybe even do some early Christmas shopping 😉
Lets Shop! at : Zappos