Archive for November, 2010

Ideal Sponsorship for a Major Sporting Event! BELL THE OFFICIAL SPONSORS FOR THE VANCOUVER 2010 WINTER OLYMPIC GAMES.

Tuesday, November 30th, 2010

Sauder School of Business
UBC. Bell and Telus go Head-to-Head – the Vancouver Olympics

The Results of Bell’s Investment in the 2010 Olympics

Tuesday, November 30th, 2010

…continued Before Bell’s objectives for this proposal was to gain a 1% increase in market shares and use this experience as a “brand building exercise”[1]. Bell was a relatively small company in the west before the 2010 Winter Games, using this change, Bell took the risk of proposing $200 million to bid for the position […]

Retraining. Beneficial or Problematic?

Tuesday, November 30th, 2010

Problems with Retraining in our current Economy: In our current economy “changing careers later in life isn’t easy, and governments continue to fund retraining programs at great expenses.” Evidence from an earlier paper suggest that there’s “little evidence” that current retraining programs are helping. Craig Riddell, an economic professor at the University of British Columbia […]

Hewlett-Packard Sexual Scandal, ETHICAL? I THINK NOT!

Friday, November 26th, 2010

Recently, HP was caught in a sex-scandal through their CEO Mark Hurd, who was allegedly prosecuted for sexual harassment. Not only does HP offer a mission statement that is ethically geared but are known to be well rounded in their methods of business. With this new reputation, they let down the company name as well […]

FACEBOOK

Tuesday, November 16th, 2010

Compared to many businesses that are mainly based on the income of sales, Facebook emerges as a new business through its ability to produce a service that surpasses any seen before. Mark Zuckerberg, born on May 14, 1984 started “The Facebook” in Harvard in 2004 of February and was originally a concept that would encompass […]

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