I didn’t know what to expect.

I was assigned into a group with 5 strangers and we immediately formed a bond while going out for dinner. This bond eventually drove us to succeed.

First assignment- The Situation Analysis. What situation were we put in? Each of us capitalized on our strengths and we became focused on the task at hand. However, we could never find a time where we could all physically meet so everything was done through Skype. There was a lot of cross-editing done and we picked up each others slack.

Second Assignment- STP. I remember staying up late for this one. The challenge was in coordinating everything through Skype. We each did our part on a Google Doc and we had designated editors to edit and format everything. However there was a deep group discussion prior to this assignment. We learned the importance of time-management as we had busy schedules.

Third Assignment- Video. This is where the fun begins. Through teamwork and determination, we made self-sacrifices and set aside one day where we could all meet. Mark did most of the Visual Media work as he was the most technology savvy. We each specialized in a specific marketing mix while collectively working on the recommendations for the whole company. I learned that planning everything beforehand really helped when it came time to meet.

Reviews:

Wow, plenty of positive feedback! The experience with the peer feedback definitely made us feel good about ourselves. We definitely had a strong hook that was able to engage the audience, however, most of our actual content ended up being repetitive. We could have worked on creativity throughout the video as well.