Say goodbye to cash payment?

Apps such as this one from Starbucks make it easier than ever to pay for purchases. But there is a cost to our monthly budgets, experts say.

Link of the news article:Cashless Buying Poses Financial Risks for Those Without Self-Control

Still worrying about leaving your wallet at home and realize it when making a payment? We have several new payment methods coming out now, which provide more convenience through some useful apps on smartphone used to make payment more easily. However, before we adopt these payment methods in our life and enjoy the convenience they offer, there are still some problems for us to consider.

There is no doubt that the popular cashless payment systems such as ERPLY  and TabbedOut make the payment process a breeze and reduce the possibility of losing the wallets and plastic cards, potential risks still exist during the payment process without considering about the budget. By promoting rewards and pushing advertisement on customers’ payment account, retailers thereby attracting more consumers to encourage more transactions on the account. Simultaneously, problem arises because it’s harder for customers to track their expense when enjoying the efficiency and convenience the digital tools are bringing them.  Thus, improvement should be carried out to make up for the potential risks. Except for simply defining the problems by translating decision problems into research problems, more potential problems which would most likely arise without recognition should be figured out. In other words, it is important to break out the limitation of problems definition in marketing research. Furthermore, it would be advantageous to roll out certain systems which would facilitate the management of the online bank account linked to the cashless payment systems.

Information about some useful mobile payment systems:Mobile Payment Systems

Work Cited:

 Friend, David. “Cashless Buying Poses Financial Risk for Those without Self-control.” CBCnews. CBC/Radio Canada, 24 Oct. 2014. Web. 05 Nov. 2014.

Lee, Singyin. “Mobile Payment Systems: The Era Of A Cashless Future.” Hongkiatcom RSS. N.p., n.d. Web. 05 Nov. 2014.

Leave a Comment

Filed under Uncategorized

Leave a Reply

Your email address will not be published. Required fields are marked *