Our recent class on management information systems (MIS) got me to thinking about how MIS (Management Information Systems) and BTM (Business Technology Management) are applied in real life. I work at a car dealership, and there is always a stream of information flowing between the salespeople, the managers, the business office, and the accounting department.

Not the most obvious place to use MIS

For example, sales calls and walk-in customers are recorded on a database that allows the managers to analyze the data and determine how the dealership is faring. Stocked cars are kept track of on another database that records information about the cars that can be accessed by staff when they need information. Customer information is embedded on the same specialized database in an encrypted server.

Our website provides an application that allows customers to build their own cars and send the information in to a salesperson who can order in that car right down to the customer’s exact specifications. MIS and BTM have streamlined the process of buying a car, decreased paperwork and operating costs and increased sales and profit margins, allowing the dealership to grow and provide a better customer experience.