In her article on Business Insider, Maria Nazario describes a small New York company with a unique business model. The company, Fair Folks & a Goat, has differentiated itself from the plethora of small designer shops in the “Big Apple” by doubling as a café and allowing customers to purchase memberships.

Fair Folks & a Goat; Image Source

For $25 per month, customers get “unlimited best-in-class coffee and other beverages”, along with a 10% discount on all apparel. More and more of our daily purchases are becoming subscription based. Twenty years ago, if you were in the mood for movie you would have to drive to Blockbuster and rent it. Now for $8.99 per month, you can stream unlimited movies with Netflix. Even more recently, if you wanted to buy a song you would have to pay $0.99 on iTunes for it, or simply buy the whole album at a store. Today, for $10 per month anyone can hear and download unlimited songs with Spotify. Both of these companies have had immense success. What does this mean for the future? What will be the next industry to cater to the subscription-based business model? The answer to that question might just be the next billion-dollar idea.