Facebook, which has repeatedly tripped over its own feet when changing its privacy practices, has stumbled yet again.

The Federal Trade Commission said on Wednesday that it had begun an inquiry into whether the social network’s proposed new privacy policies, unveiled two weeks ago, violated a 2011 agreement with regulators. Under that agreement, the social network is required to get the explicit consent of its users before exposing their private information to new audiences. (The NY Times)

Facebook, probably the biggest social networking today, has become more of a data collection rather than a social media. Now an increasing number of Facebook users are giving negative comments on its unsatisfying privacy protection. The unethical action of using consumer information in advertising, although it’s a nice try of advertisements, actually has a really bad influence on Facebook itself, the investors and also its users, who are the stakeholders in this issue.

In order to reduce users’ distrust and rebuild its reputation, Facebook can and should take a step back, clarify their privacy policy, focus not on arguing whether its behavior is legal or illegal, but on making itself a user-friendly platform where people can post their personal things with trust.

Picture Credit: Facebook

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