http://www.theglobeandmail.com/globe-investor/investment-ideas/airline-stocks-may-have-further-to-climb/article15472165/
Air Canada is a great example of a company that used a series of different strategies to grow and maximize its profits successfully. The article talks about how Air Canada was able to maximize its profits by cutting down on costs combined with improving revenue trends.
The company must have used many financial and accounting tools in order to calculate how they can minimize their costs without decreasing their quality or getting into long term problems. Air Canada’s shares has thus also rose a great deal. Everything seems to be going well for them which shows their good planning skills. It is really important as well as hard to be able to cut down on costs and not loose customers.
In my opinion good management and decision making are two critical factors that make a company successful. Air Canada is an example that supports this by growing at steady rates and having a positive brand image.