After reading Chloe’s blog, it did arise some questions of my own about this future world changing product, UrtheCast. She goes on to mention the twitter aspect of the company and how we would be able to see the exact location of where our friends are tweeting. She mentioned the question of how Urthecast will be able too decipher between an “important” tweet over a less important “just had a sandwich” type of tweet. Will our UrtheCast map be filled with arrows all over the area because of these random useless tweets? In addition, I do use social networking, but am also conscious of the creepy cyber world that does exist. I do imagine that their will be high privacy settings set in regards to the location aspect, but sometimes for me personally it does start to get weird when you constantly know the whereabouts of a friend you rarely spend time with or vice versa.
That being said, UrtheCast’s idea, as stated by Chloe, is fascinating. They are creating a Google Street/Map on steroids and are innovating a new technology that has the potential to be used just as often as google does. Another positive aspect I did like was their future plans to join teams with businesses in the food industry, by pinpointing the closest local Starbucks or Mcdonalds consumers will find it easier to find these locations while on vacation or in places they are not familiar with. This idea is very smart because by creating these ties with huge well-known corporations, it only will attract more and more people to dive into this ingenious idea. So yes, they may be reaching for the stars in their hopes to get this product up and running, but the optimism is coming from an idea that could change the way we see technology.
A closer look into UrtheCast
Sources:
http://www.leaderpost.com/news/Urthecast+Earth+Video+Camera/6019348/story.html
www.urthecast.com